Social Media for Designers and Makers (Workshop)

The Instagram algorithm has changed (again) but the principles of marketing and making sales remain the same!

You need to be seen …
by the right people
at the right time
in the right way

And social media can play a major role in making that happen!

Want to make Instagram and other social media platforms work for your creative business?

Sign up for Social Media for Designers + Makers workshop with Charlene C Lam – we’ve got two dates coming up in London, Sun 1st July and Wed 4th July!

Social Media for Designers + Makers Workshop

  • Replace confusion with clarity
  • Learn to post with purpose
  • Identify your ideal customers and influencers

Here’s what we’ll cover!

Social Media Strategies and Updates

  • Why the typical advice for social media might not apply to designers, makers and artists
  • Strategies and tips for designer and makers with a primary focus on Instagram, touching on Facebook, Twitter and Pinterest
  • Recent changes to social media platforms and how they apply to independent designers and makers

Your Instagram Grid

  • Together, we’ll help you plan your next 9 posts on Instagram — getting the all-important grid pretty, purposeful and suited to your creative business.

Instagram Stories

  • How to use Stories, including captions, stickers, polls and more. Been too shy or confused to use Stories? We’ll tackle that, it’s one of the most important social media features for creatives currently!
  • New Instagram feature, just released: We’ll talk about IGTV (aka Instagram TV) too!

There’s a lot of social media information out there, and it’s easy to get confused and overwhelmed.

The workshop will be tailored for designers, makers, artists and creative businesses.


WORKSHOP #1 IN E14

Social Media for Designers and Makers

Sunday, 1 July, 2-4pm

Craft Central Summer Market at The Forge, E14

2-hour group workshop, plus 1 week of personalized social media coaching*

£45 per person

£40 for Craft Central network members and New Designers exhibitors

£30 for exhibitors at Craft Central’s Summer Market

Book via Eventbrite

Maximum 10 attendees

*Personalized social media coaching will be done via Instagram and/or Twitter DMs, with Charlene giving feedback as you implement what you’ve learned!

Boost your social media skills on a Sunday, and come early or stay after for designer-maker shopping at Craft Central’s Summer Market.

Craft Central at The Forge
397-411 Westferry Road, London, E143AE
Nearest station: Mudchute DLR. The DLR connects with the tube at Canary Wharf, Bank and Stratford.


WORKSHOP #2 BY OLD STREET

Social Media for Designers and Makers

Wednesday, 4th July, 11am-1pm

The Trampery, Old Street, Shoreditch

2-hour group workshop

£50 per person, plus 1 week of personalized social media coaching*

Special pricing for exhibitors at Craft Central’s Summer Market and New Designers – see eventbrite link

Maximum 6 attendees

A smaller group workshop means extra time for Q&A and personalized feedback!

Book via Eventbrite

*Personalized social media coaching will be done via Instagram and/or Twitter DMs, with Charlene giving feedback as you implement what you’ve learned!

The Trampery
239 Old St
London EC1V 9EY
Less than 10min walk from Old Street station


Want more individual attention and personalized advice?

A limited number of in-person 1:1 sessions are also available Tue 3rd July and Wed 4th July while I’m in town. Contact charlene [at] hicharlene.com to inquire.


*Hi! I’m Charlene C Lam. I help creatives show and sell their work. I curate pop-up shops under the names The Creative Edit and Creative Clerkenwell, provide training and mentoring to designers and makers, and speak about creative business.

Can’t make this training? Sign up for the Show + Sell with Charlene newsletter to be alerted to future opportunities or email me charlene [at] hicharlene.com to schedule your own.

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